Privacy Notice


The Just Sport Group is the official retailer on behalf of Portsmouth FC. Just Sport Group is a limited company registered in England with company number 5032996, our registered office at Just Sport Group, Unit 1-2, Enterprise City, Spennymoor, Co Durham, DL16 6JFOur registered VAT Number is 842 247 043.  For more information on Just Sport Group please visit:


Personal Data Collected

When making purchases or creating accounts, we may collect any of the following personal data about you:

  • Your name, age, date of birth and gender;
  • Your billing and shipping addresses, phone and email details;
  • Your location, location where the order was placed;
  • Your browsing and shopping preferences and activities;
  • Device and technology settings used to access our website.

Use of Personal Data

Just Sport Group may collect, store and process your personal data:

  • To contact you about offers, news, promotions  and products which we think you will be interested in;
  • To maintain any registered accounts that you hold with us, allowing you a quicker checkout on future purchases;
  • To make this website available to you and provide you with content which is tailored to you;
  • To verify your identity and verify payments;
  • For any related purpose, including where we have a legal right or duty to disclose your information (e.g. for crime or fraud related purposes)

We will not disclose, sell or rent your personal data to any third party, save for any disclosures of your personal data detailed in this policy.

You will be able to delete your data at any time by logging into your account and selecting the information you wish to remove. 

No card details are retained or stored on our site, only basic card information can be seen by authorised staff (e.g. last 4 digits of payment card, cardholders address). Staff have no access to full payment details at any time. 

How long do you hold my data for? 

If you decide to create an account with us, your data will be held securely online only whilst you have an account. This is to enable you access to your order history and allow a quick and easy process at the checkout for future orders. You can delete your account at any time by going into your account settings. 

If you do not wish us to hold your data, we suggest that you checkout as a guest. This option will allow you to checkout without creating an account, and we will only use your data to process your order. 

If our contract ends with Portsmouth FC, this online store will become inactive. We will also automatically delete all online accounts and a personal data store for these accounts. 

We do not store your data on any other systems other than our secure online store. 

Marketing Emails

We do not send out marketing e-mails via the Just Sport Group, as all retail offers are sent through the main Portsmouth FC marketing channels. You will need to opt-in/out via the main Club marketing channels for your preference on this. 

You may receive a reminder e-mail from us in regards to items you may have left in your basket, however, you do have the option to unsubscribe to this. 

3rd Party Data

The Just Sport Group will never sell your data to any 3rd Party. However, we do give you the option to allow us to share your data with Portsmouth FC, so that you can receive marketing such as Ticketing and Club News. We will only ever pass this data on if you give us permission to do so. 

Spoof/Fake Emails

We will never ask you to confirm any account or credit card details via email. If you receive an email claiming to be from asking you to do so, please ignore it and do not respond.

Your Rights

You have the following rights:

  • the right to ask what personal data that we hold about you at any time.
  • the right to ask us to update and correct any out-of-date or incorrect personal data that we hold about you free of charge; and
  • the right to opt out of any marketing communications that we may send you.

If you wish to exercise any of the above rights, please contact us or log into your account to amend/remove your information. 

If you have changed email address and have a forward setup on your old email address you may have to contact us to unsubscribe your old email address.


What are Cookies?

This website requires cookies to function correctly. A cookie is a small text file that is placed on the device you are using to view the website when you access the website. The cookies are essential in the operation of the website as it allows the website to recognise your device and store some information about your preferences or past actions.

What are Cookies used for?

The main purposes of cookies used on websites are:

  • For technical purposes essential to effective operation of the website, particularly in relation to online transactions.
  • To enable the Just Sport Group to collect analytics about technologies being used to access our website, browsing locations as well other information that will enable us to improve and optimise our website.
  • To enable the Just Sport Group to collect information about the browsing and shopping habits and activities of customers, including to monitor the success of campaigns, competitions etc.
  • To identify the "Customer Journey", the trajectory of the customer form the moment of the first contact to the sale/use and possible repeated sale/use.

Anonymised Data

Our online store will also collect analytical anonymised data (data which is received but the user cannot be identified.) This data is purely for reporting purposes, such as:

  • Tracking Volume of traffic on our website;
  • Tracking the geography of our customers;
  • Tracking Sales;
  • Tracking popular products;
  • Tracking traffic flow;

We cannot identify an individual with this information and is only used to help us improve our website and help us understand how our website is being used. This information is tracked by Google Analytics. However, you can disable Cookies within your browser settings if you do not wish this information to be shared with us.  

What happens if I don’t enable Cookies?

This depends on the type of cookie you disable, If you disable 3rd Party Cookies you will still be able to continue and purchase from our website, however, if you disable all cookies you will be unable to complete purchases on this website. 

What are my rights in regards to the use of my data?

You have the right to delete your data at any time by accessing your account. If you are happy for us to store data but don't wish to receive e-mails from us, you can also amend this in your account. 

If your account with us is not based online, you can call us on 01388 814800 and a member of our team will be able to assist. 

How can I raise a complaint about the use of my data?

You can either do so in writing to: 

Just Sport Group, Unit 1-2, Enterprise City, Spennymoor, Co Durham, DL16 6JF

By e-mail:  or by phone: 01388 814800 

Changes to our Privacy Policy

We reserve the right to make changes to our privacy policy at any time, please check back regularly to view any change. This policy was last updated 14th May 2018.